Archive for March, 2012

Home Depot ramps up mcommerce presence via time-sensitive mobile campaign

March 30, 2012

By Staff reports March 30, 2012 Please click here to sign up for Mobile Commerce Daily for free Home Depot ramps up mcommerce presence via time-sensitive mobile campaignHome Depot is helping consumers save money on products they need via a new time-sensitive mobile ad campaign. Please click here to read the entire article on Mobile [...]

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Study Projects MMS to Generate $180 Billion Between 2012-2016

March 30, 2012

On Friday, Portio Research published the 6th edition of ‘Mobile Messaging Futures’ which boldly predicts MMS to be a cash machine over the next four years. According to Portio, MMS — launched after the initial success of SMS to deliver multimedia content — has until recently been the second greatest revenue generating non-voice service, after [...]

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Redken rolls out new mobile app to better equip hairstylists

March 30, 2012

By Rimma Kats March 30, 2012 Redken 5th Avenue has relaunched its mobile application to let hairstylists access thousands of haircolor formulas, as well as improve their client relationships. The company worked with Branding Brand on the mobile initiative. Redken relaunched its app for iPhone, iPad and Android devices. Our objective is to provide stylists [...]

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Nielsen Says U.S. Smartphone Penetration is Climbing Dramatically

March 30, 2012

On Thursday, venerable research and analytics giant Nielsen reported some impressive finds about the U.S. smartphone market. We all knew it was growing… but it’s unlikely we were cognizant of just how much and how fast that growth was transpiring. The new report by Nielsen indicates that close to half of all the mobile phones [...]

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Is Apple using alleged false advertising to promote the iPhone 4S and new 4G iPad?

March 30, 2012

By Chantal Tode March 30, 2012 A second law suit alleges Siri ads are misleading Apple is facing allegations of false advertising on two different fronts as customers of the iPhone 4S and the new iPad complain that the products do not work as promised. A second class-action lawsuit has been filed alleging that the [...]

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