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Olive Garden drives traffic to locations via mobile initiative

Published on October 11, 2011 By Rimma Kats

Restaurant chain Olive Garden is dipping its toes in mobile via a new campaign that promotes the company’s never-ending pasta bowl and encourages consumers to try it at any of its locations.

54pc smartphone users to combine in-store, mobile holiday shopping: study – Luxury Daily

Published on October 11, 2011 By Staff reports

Luxury Daily today – 54pc smartphone users to combine in-store, mobile holiday shopping: study; Customer service stands test of time in luxury industry: former Bergdorf CEO.

Jil Sander takes mobile a step further with branded smartphone – Luxury Daily

Published on October 10, 2011 By Staff reports

Luxury Daily today – Jil Sander takes mobile a step further with branded smartphone; Burberry hits high notes with customized song for new scent.

Jil Sander takes mobile a step further with branded smartphone – Luxury Daily

Published on October 10, 2011 By Staff reports

Luxury Daily today – Jil Sander takes mobile a step further with branded smartphone; Burberry hits high notes with customized song for new scent.

Marketers risk losing brand favorability with non-optimized mobile holiday emails – Luxury Daily

Published on October 7, 2011 By Staff reports

Luxury Daily today – Marketers risk losing brand favorability with non-optimized mobile holiday emails; How to avoid turning the luxury brand into a commodity.