The Newport Beach Film Festival used text messaging to help drive their mobile marketing initiative. By combining texting with embedded links, they were able to drive people to a mobile enabled website that gave them 24/7 access to the film schedule. Case study – Newport Beach Film Festival – Mobile Marketer – Case studies. This [...]
Amusement park company Cedar Fair is using texting in a great way. Not only are they using text messages to provide discounts and promotions, they are using it to engage their customers in between visits to the park and help build a better relationship with their visitors. Cedar Fair uses SMS to drive sales – [...]