Car dealership Frank Ancona Honda is adding text messaging and QR codes to its social media efforts to enhance customer engagement.
With more than 2 million consumers enrolled in its Prescription Ready by Text program and over 25 percent of online prescription refills coming via its mobile app, Walgreens has hit the nail on the head with its use of mobile.
Mobile Commerce Daily is inviting opinion pieces on mobile commerce issues that affect retailers and marketers as they encourage shopping and transacting via mobile.
Mobile Commerce Daily is inviting opinion pieces on mobile commerce issues that affect retailers and marketers as they encourage shopping and transacting via mobile.
Pizza chain Papa Murphy’s is adding mobile to its marketing efforts and offering consumers exclusive offers via SMS.