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Mcommerce Summit 2013 New York May 2: Walmart, Walgreens, Bank of America, Lancôme, Design Within Reach, Priceline, Forrester

Published on May 2, 2013 By Staff reports

Registration is open for the Mcommerce Summit: State of Mobile Commerce 2013 conference Thursday, May 2 with speakers from Walmart, Walgreens, Bank of America, Lancôme, Design Within Reach, Priceline and Forrester Research. Must-attend New York event for retailers and marketers.

Advances in voice recognition spur personalization for marketers – Mobile Marketer

Published on April 29, 2013 By Staff reports

Mobile Marketer today – Advances in voice recognition spur personalization for marketers; Samsung’s gains over Apple in smartphones may be short-lived.

Mobile’s role in lead generation grows as conversions blow past 25pc – Mobile Marketer

Published on April 26, 2013 By Staff reports

Mobile Marketer today – Mobile’s role in lead generation grows as conversions blow past 25pc; Red Bull showcases new products via mobile advertising.

Are QR codes losing their magnetism? – Mobile Marketer

Published on April 25, 2013 By Staff reports

Mobile Marketer today – Are QR codes losing their magnetism?; Coca-Cola sharpens mobile focus to connect with teens.

Michelob Ultra takes a swing at boosting sweepstakes entries via mobile

Published on April 18, 2013 By Lauren Johnson

Anheuser-Busch’s Michelob Ultra is making a major mobile play in its Ultra Foursome sweepstakes this year with QR codes, SMS and social media.