All of the largest retailers have mobile in the crosshairs and plan to increase their mobile investment for the upcoming year, according to a new report from BDO USA.
While retail sales are expected to increase a modest 2.8 percent this holiday season, mobile will play an important role in driving shopping activity and sales, according to a new forecast from the National Retail Federation.
A new report from Netbiscuits indicates that fragmentation continues to be a problem in the mobile space, reinforcing the need for retailers and brands to include multiple operating systems as part of their mobile strategy.
Although mass-retail beauty brands topped L2 Think Tank’s Digital Beauty IQ, luxury cosmetics marketers such as Burberry, L’Occitane and Estée Lauder squeezed into the top 20.
PayPal predicts that after Thanksgiving dinner will be the first mobile shopping spike of the holiday season.