NEW YORK – A Home Depot executive at the 2013 MMA Forum said that mobile opens an array of opportunities for the company and is an effective way for consumers to shop its 400,000-plus product inventory.
Video rental chain Blockbuster announced this week that it was shutting the doors on 300 big boxes in the United States. That is a whopping 35 percent of its footprint.
Although most retailers understand the importance of mobile and have started investigating ways to engage their customers, many have not used the medium to its full potential.
All of the largest retailers have mobile in the crosshairs and plan to increase their mobile investment for the upcoming year, according to a new report from BDO USA.
British online retailer ASOS is expanding its mobile commerce reach with an iPad, iPhone and iPod touch application that lets consumers shop the company’s full range of products.