May 10
20
Today, SMS is used for many business transactions ranging from authentication of user accounts, advertising campaigns to transaction alerts, etc. and the prospect are infinite. For marketing purposes text messages are used as effective marketing tool. They are used for campaigns, product releases and marketing competitions.
Months ago, a fast-food chain discovered the value of text message marketing. Statistically, Tuesday afternoon was their slowest time of the week. Then, they tapped into the power of text messaging and turned Tuesday into their busiest day. How did they do it? They did it by texting their customers on Tuesday (mid afternoon) and inviting them to enjoy a sandwich at a discounted rate.
Sending an email could never produce the same results. It had to be text. This company found an effective way to reach busy, stay-at-home moms and the people who were running errands during their lunch breaks. The text had to come right as people were getting hungry, and it gets directly to the prospects mobile phones. – Article by Moses Ighedo.
Pocket-Promo Note: Try a FREE TRIAL of our text message marketing system and start sending text coupons, text message reminders, or, if you are a real estate agent, try our digital flyers for real estate marketing.
